I was sitting around watching the Inauguration coverage and this new ‘Velveeta’s Book Club’ commercial came on. While I appreciate it’s humor, I think it’s indicative of how people view book clubs.  I’m still trying to decide whether it’s offensive or if I’m just overly sensitive about my beloved books. I’m sure some may think I’m nuts while others may launch a boycott of Velveeta, since that’s the go-to response to anything slightly controversial nowadays. But I won’t jump into all of those arguments and will just ask you this: What do you think?

 

The Commercial

 

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18 thoughts on “What Do You Think? Velveeta’s Book Club Commercial

    1. The Book Wheel
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      I’m thinking more along the lines of tea and scones, if we want to be proper about it.

  1. Nikki H @ Take Me Away...

    The fact that he used the book to catch any drippage from his chips 0_O I canr deal. But I have to admit, that man who was reading has the most amazing mustache ever lmao But I don’t find the content offensive, everyone talks about me and my love for books. I’ve gotten used to it now.) At least this time it’s comedic.
    Nikki H @ Take Me Away… recently posted..Waiting on Wednesday: 1/23/13My Profile

    1. The Book Wheel
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      That seems to be the general consensus! Books are not coasters or plates!

  2. alicejane011
    Twitter:

    I’m not a fan of cheese so I don’t think I’d be buying Velveeta anytime soon anyway but I CAN’T BELIEVE HE USED A BOOK AS A PLATE. I think I’m just amused by this commercial, really.

  3. Johanna van Zanten
    Twitter:

    Can’t see beyond the awful recipe. Would never join a club that eats that. Am not insulted about the characterization, , thought it funny.
    Johanna van Zanten recently posted..NEXT BIG THING BLOG HOPMy Profile

    1. The Book Wheel
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      Haha. I couldn’t see the recipe beyond the book club portrayal! It is amusing, though.

    1. The Book Wheel
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      I don’t buy it, either. I’m a Kraft girl. But I’m glad I’m not alone in thinking that!

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