I was sitting around watching the Inauguration coverage and this new ‘Velveeta’s Book Club’ commercial came on. While I appreciate it’s humor, I think it’s indicative of how people view book clubs. I’m still trying to decide whether it’s offensive or if I’m just overly sensitive about my beloved books. I’m sure some may think I’m nuts while others may launch a boycott of Velveeta, since that’s the go-to response to anything slightly controversial nowadays. But I won’t jump into all of those arguments and will just ask you this: What do you think?
The Commercial
Twitter: RebeccaScags
I think it makes book clubs look really pretentious, which is kind of what I have a problem with. Plus, they’re serving that Velveeta dip? Ew. My book club, especially if I was doing a fake pretentiousness, would totally serve like croissants and something else super fancy schmancy.
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I’m thinking more along the lines of tea and scones, if we want to be proper about it.
I think they were just trying to make a joke but I can see why it may be seen as offensive and whatever is in that bowl looks disgusting anyway.
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You’re probably right!
Hahaha! This is actually pretty funny. The wife thinks he’s sexy for hosting a book club, and that particular book club looked pretty…awful. Hahaha!
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Different strokes for different folks, I guess!
The fact that he used the book to catch any drippage from his chips 0_O I canr deal. But I have to admit, that man who was reading has the most amazing mustache ever lmao But I don’t find the content offensive, everyone talks about me and my love for books. I’ve gotten used to it now.) At least this time it’s comedic.
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That seems to be the general consensus! Books are not coasters or plates!
Twitter: alicejane011
I’m not a fan of cheese so I don’t think I’d be buying Velveeta anytime soon anyway but I CAN’T BELIEVE HE USED A BOOK AS A PLATE. I think I’m just amused by this commercial, really.
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I CAN’T BELIEVE you are not a fan of cheese!
Yes, THAT book club may need a pick me up!
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They give book clubs a bad name!
Twitter: kristinshafel
I thought the commercial was hilarious and combined three of my favorite things: books + cheese + mustaches. Yay! LOL! Though, I do prefer higher quality for all three

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Lol. I’m glad you liked it!
Twitter: Joeke3Van
Can’t see beyond the awful recipe. Would never join a club that eats that. Am not insulted about the characterization, , thought it funny.
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Haha. I couldn’t see the recipe beyond the book club portrayal! It is amusing, though.
I won’t have to launch a Velveeta boycott because I don’t buy it, BUT the commercial is a bit jerky!

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I don’t buy it, either. I’m a Kraft girl. But I’m glad I’m not alone in thinking that!